Your privacy matters to us. Here’s what happens to your personal information when you visit Supernormal, place an order or contact us.
MB “Supernormalu” is the data controller (company no. 306713999).
Email: hello@supernormalpeople.com.
We may collect your name, contact details, delivery and billing address, order history, payment confirmation, returns, withdrawal requests (including order numbers, contact details, items concerned and request records) and messages to us. For prescription glasses, we also collect your eyeglass prescription and measurements, which may be health data. When you use our website, we may collect device and usage information, cookie preferences and, if you sign up, your email marketing preferences. Payment providers handle card details; we do not need your full card number to fulfil an order.
• To process orders, payments, deliveries and prescription lenses — to fulfil our contract with you (GDPR Article 6(1)(b)).
• To keep invoices, manage withdrawal requests and acknowledgements, meet accounting requirements and address legal guarantee claims — to meet legal obligations (Article 6(1)(c)).
• To answer questions, protect our store from fraud and improve customer service — our legitimate interests, where they do not override your rights (Article 6(1)(f)).
• To send Supernormal newsletters through Omnisend — with your marketing consent (Article 6(1)(a)); every email has an unsubscribe link.
• To use non-essential analytics or advertising tools, including Google Analytics and Meta Pixel — when you consent through our cookie settings. See our Cookie Policy.
Your prescription is used only to assess and manufacture the lenses you've ordered, manage related support and address any issues. We share the information needed for production with Bod Lenses. Contract performance provides the Article 6 basis for this service, but health data also needs a valid Article 9 condition.
We need a suitable prescription to make prescription glasses. If you don't provide it, we may be unable to fulfil that part of your order.
We share only the data needed with relevant service providers: Shopify (online store and orders), Bod Lenses (lens manufacturing), DPD and FedEx (delivery), payment providers, Omnisend (email marketing), and Google or Meta where you allow optional tracking. Some providers act as independent data controllers rather than our processors. We may also share data with professional advisers or public authorities when legally necessary.
We retain information only as long as needed to handle orders, customer care, legal obligations and any claims. Marketing records are kept while needed to manage your subscription and prove consent, subject to applicable rules.
Some providers may process information outside the European Economic Area. Where required, we use recognised transfer safeguards, such as adequacy decisions or standard contractual clauses. We take proportionate steps to limit access and protect your information.
Depending on your circumstances, you can ask to access, correct, delete or transfer your data; restrict or object to certain uses; and withdraw consent at any time where consent is the legal basis. Withdrawing consent does not affect processing carried out lawfully before withdrawal. Some records must still be kept where the law requires it.
Email your request to hello@supernormalpeople.com. We may need to verify your identity and will reply within the deadlines required by the GDPR, normally within one month. You may complain to the Lithuanian State Data Protection Inspectorate (VDAI) at vdai.lrv.lt.
Essential cookies help the store work; optional analytics and advertising cookies are subject to your choices. See our Cookie Policy for details and how to change your preferences. We may update this notice when our services or legal requirements change. The current version will be available on our website.
Email us at hello@supernormalpeople.com.
